About Joshua Wong | Why I Build Evidence-Based Learning Tools

Semi-retired entrepreneur, full-time homeschooling dad. I build learning tools grounded in cognitive science.

The Short Version

I'm Joshua Wong (荣耀). I used to run businesses. Now I run a household.

After years as an entrepreneur, I stepped back from work to focus full-time on my children. My eldest is turning 8, and we homeschool in Singapore. That means I'm the one sitting next to my kid every day, figuring out what actually works for learning Chinese characters, preparing for spelling tests, and making sure knowledge sticks.

I built the tools on this site because I couldn't find what I needed. The MOE Chinese Anki Deck, the reviews of apps and tuition centres, the comparison guides—they all came from the same place: a dad trying to solve real problems for his own family, then sharing what worked.

Why I Care About the Science of Learning

Most parents approach their child's education through intuition, tradition, or whatever the tuition centre recommends. I did too, at first. But when my kid's Chinese grades weren't improving despite weekly classes, I started reading the research. What I found changed everything about how we study.

There is a century of cognitive science research on how humans learn, remember, and forget. Most of it never reaches parents. Schools rarely apply it systematically. Tuition centres almost never mention it. But the evidence is overwhelming—and surprisingly practical.

Here are the principles that guide every tool I build:

The Forgetting Curve

Hermann Ebbinghaus, 1885 · Replicated hundreds of times since

Within 24 hours of learning something new, we forget approximately 70% of it. Within a week, that number rises to 90%. This isn't a failure of effort or intelligence—it's how human memory works. The brain is ruthlessly efficient at discarding information it doesn't think you need.

This is why your child can ace Tuesday's 听写 and blank on the same words two weeks later. The problem isn't that they didn't learn it. The problem is that nothing happened between learning and forgetting to make the memory stick.

Implication: Any learning system that teaches new material without systematically reviewing old material is fighting biology. Most tuition works this way—new content every week, minimal structured review.

Spaced Repetition

Piotr Wozniak, 1985 · Cepeda et al., 2006 · Kang, 2016

The direct antidote to the forgetting curve. Instead of cramming (massed practice), you spread reviews over increasing intervals. You see a word after 1 day, then 3 days, then 7, then 16, then 35, and so on. Each review happens just before the memory would fade, and each successful recall makes the memory stronger and the next interval longer.

The research on this is not ambiguous. A meta-analysis by Cepeda et al. (2006) across 254 studies found that spaced practice produces significantly better long-term retention than massed practice in every case. It's one of the most robust findings in all of cognitive psychology.

Implication: Anki's algorithm (SM-2, developed by Piotr Wozniak) automates spaced repetition. It calculates the optimal moment to review each card based on your child's actual performance. This is why 15 minutes of daily Anki practice can outperform hours of traditional revision.

Active Recall (The Testing Effect)

Roediger & Karpicke, 2006 · Dunlosky et al., 2013

Retrieving information from memory—actively trying to remember something—strengthens that memory far more than passively re-reading or re-studying it. This is counterintuitive. It feels harder. Students rate themselves as learning less. But in study after study, the testing group dramatically outperforms the re-reading group on delayed tests.

Dunlosky et al. (2013) reviewed decades of learning research and rated practice testing as one of only two strategies with "high utility" for learning. (The other was spaced practice.) Meanwhile, the strategies students rely on most—highlighting, re-reading, summarising—were rated as "low utility."

Implication: Flashcards are one of the purest forms of active recall. When your child sees the Chinese character and has to produce the meaning (or vice versa), they're practising retrieval. This is fundamentally different from looking at a word list or re-reading a textbook.

Mastery Learning

Benjamin Bloom, 1968 · Kulik, Kulik & Bangert-Drowns, 1990

Benjamin Bloom's insight was simple but radical: most variation in student achievement isn't caused by talent—it's caused by allowing students to move forward before they've actually mastered the prerequisite material. In conventional classrooms, everyone moves on after the same number of hours, regardless of whether each student has truly learned the material.

Bloom's mastery learning framework requires students to demonstrate mastery of each unit before proceeding to the next. When this approach was tested, the average mastery learning student performed better than 84% of students in conventional classrooms. Bloom called this "the 2 sigma problem"—showing that the right conditions could move average students to exceptional performance.

Implication: In language learning, this means a child shouldn't move on to P3 vocabulary while P2 words are still shaky. Spaced repetition naturally enforces this: words that aren't mastered keep appearing until they are. There's no moving on until the foundation is solid.

Desirable Difficulties

Robert & Elizabeth Bjork, 1994 · Bjork & Bjork, 2011

Robert Bjork's research revealed a paradox: learning conditions that make performance worse in the short term often make memory better in the long term. He called these "desirable difficulties." Spacing out practice (instead of cramming), interleaving different topics (instead of blocking), and testing yourself (instead of re-reading) all feel harder in the moment—but produce dramatically better retention.

The implication is unsettling: the activities that make children (and parents) feel the most productive—re-reading notes, highlighting textbooks, doing 50 of the same problem type in a row—create an illusion of learning without the durability. Real learning feels effortful.

Implication: When your child struggles to recall a character during Anki practice, that struggle is the learning happening. The moment of difficulty—the "tip of the tongue" feeling—is precisely when memory is being strengthened. Effortless review means nothing is being consolidated.

Interleaving

Rohrer & Taylor, 2007 · Kornell & Bjork, 2008

Mixing different types of problems or topics during practice leads to better learning than practising one type at a time (blocking). When students study AAABBBCCC, they perform well during practice but poorly on delayed tests. When they study ABCABCABC, practice feels harder but long-term retention is significantly better.

Implication: Anki's algorithm naturally interleaves vocabulary from different lessons, levels, and contexts. Your child doesn't drill all of Lesson 5 vocabulary, then all of Lesson 6. Instead, words from across the entire syllabus appear in a mixed order based on when each individual word needs review. This mirrors the conditions research shows produce the most durable learning.

How These Principles Shape What I Build

The MOE Chinese Anki Deck

Every design decision in this deck follows from the research above. Spaced repetition schedules each review at the optimal moment. Active recall forces retrieval, not recognition. Mastery learning prevents advancement until words are solid. Interleaving mixes vocabulary across lessons and levels. Even the three card types per word (reading, writing, meaning) create desirable difficulty by testing the same knowledge in different ways.

The result: 15–30 minutes of daily practice that does more for long-term vocabulary retention than hours of conventional revision. Not because the tool is magic, but because it applies what cognitive science has known for decades.

The Reviews on This Site

When I review apps and tuition centres, I'm evaluating them through this lens. Does this tool use spaced repetition or one-time teaching? Does it encourage active recall or passive exposure? Does it enforce mastery or let students move on with gaps? These aren't abstract questions. They're the difference between a child who remembers vocabulary for the exam and one who forgets it two weeks later.

Why I Share This Publicly

I could have kept the Anki deck for my own kid and moved on. Instead, I spent months refining it and published it because I've been in the position most Singapore parents are in: spending thousands on tuition, watching my child work hard, and not seeing results.

The problem was never effort. It was method. Once I understood the science, everything changed. My kid's 听写 scores improved. Chinese stopped being a source of stress. And the tools I built to make that happen are now available to any family that wants them.

The reviews and comparisons on this site come from the same place. I've tested these apps. I've researched these tuition centres. I'm not an affiliate marketer or a content farm—I'm a parent who spent the time so you don't have to.

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Questions or ideas? Reach me at hello@joshuawwy.com